Jeffries analyst Peter Misek thinks that Apple might be planning a new assault on the living room. He theorizes that the company might be looking to launch a cloud-based video service as a game changer the way the company has changed phones, computers and music forever.

“We are huge fans of iTunes, but that cannot be it from Apple,” said Misek. “There is another level coming here, and we see this as one of the most fruitful potential uses of Apple s enormous cash hoard.”

Misek believes that a new data center in North Carolina will be used for video, since music takes up comparatively little space. He noted that conflicts between cable services and content providers points to a possible agreement coming with Apple in 2012 or 2013.

“We find it notable that the content companies, citing a lack of domain license, asked Cablevision to remove channels from its iPad app,” wrote Misek. “We believe these same companies are negotiating some sort of deal with Apple.”

If it goes through, this new service could be a notable final hurrah for Steve Jobs as CEO of Apple.

Source: AdWeek {link no longer active}