Coca-Cola Philippines and the World Wide Fund for Nature have unveiled a 60 x 60 ft. plant billboard that is made up of Fukien tea plant. The purpose of this is to absorb air pollutants; botanist Anthony Gao estimates each plant can absorb up to 13 pounds of carbon dioxide in a year, on the average.
“We are proud that we have brought to life the first plant billboard in the country,”said Guillermo Aponte, president of Coca-Cola Philippines. “It is an embodiment of our company’s Live Positively commitment to making a positive difference in the world by incorporating sustainability into everything that we do. With this, we hope to inspire Filipinos to join us in our journey, because we know that together, we can make a positive impact.”
The billboard was built with recycled materials, including over 3,600 planters made up of old Coca-Cola products. The plants are watered by a drip irrigation system.
“We’re grateful for Coca-Cola Philippines’ commitment to a partnership with WWF, focusing on water stewardship and climate protection,” said Lory Tan, president and CEO of WWF. “Through these partnerships, we will work to help Coca-Cola Philippines achieve its Live Positively environmental targets and strive together towards environmental sustainability in the Philippines.”
Source: WWF.org
