ZeptoLab has signed licensing deals with a variety of companies, including Hasbro, Mattel, Jakks Pacific, and LF USA. Mattel will produce toys based on Cut The Rope‘s Om Nom character, Hasbro will make Cut The Rope branded board games, Jakks Pacific will release Cut The Rope-branded game controllers, and LF USA will design Om Nom sleepwear.
“We’re looking beyond where things are in the moment,” said executive chairman Misha Lyalin. “We have 100 million downloads now, but this is the beginning of where we are going to go.”
Source: VentureBeat
