Matt Martin of Gamesindustry.biz is has a thorough interview with EEDAR analyst Jesse Divnich on the state of the game industry. Divnich made waves at last month’s Montreal International Game Summit when he pointed to a study at his firm that shows marketing trumps quality in game sales. Martin catches up with Divnich to talk about the fallout from developers after the study s findings which Divnich himself labels as depressing and segues into a full rundown of the state of the industry. It s one analyst’s view, yet it s soup to nuts on the menu of what is currently on the industry s mind.
Read the full interview at Gamesindustry.biz {link no longer active}.