JB Smoove, comic and co-star in HBO’s Curb Your Enthusiasm, stars in a viral video for Carl’s Jr. that compares Big Carl burgers to McDonald’s Big Mac.
Smoove pulls no punches in the comparison, going so far as to print out comparison photos and ragging on Big Mac for its filler bun in the middle, less beef and more.
Remember when video game commercials were this confrontational (Sega does what Nintendon’t)
The Return Of ROI: Why Brands Should Rethink Earned Media Value
With only a fraction of US digital ad budgets devoted to earned media, the ability to…
What Marketers Can Learn From Post Malone’s Earned Media Value Success
For marketers, decoding the true value of social media interactions and PR coverage can be a…
NewFronts: Streams Lean In On New Options For Brand Marketers
As leading streamers face revenue challenges, top platforms like Amazon Prime Video and Netflix are leaning…
