The iPad is a device with all of the anticipation deserved by the creators of the iPod and the iPhone. However, PaidContent {link no longer active} thinks that the iPad is being marketed for the wrong consumer, based upon its capabilities and who would benefit from it.
They noted that the iPad’s capabilities are oriented towards casual PC users, where it could do simple tasks like surfing the internet, email, and watching videos. But they noted that simultanously, the lack of output ports on the device assumes the user is comfortable with moving data wirelessly not something all users, and especially not casual users, are accustomed to.
They note that one of the keys for the device in marketing may be in pushing it as a magical device, something that taps into consumers’ sense of wonder… a specialty of Apple’s. In the end, they believe the device will change personal computing and Apple will teach consumers to regard PCs in a whole new way.
