LeBron James is a living, breathing stimulus package. Since James signed with the Miami Heat, local real estate agents and the Fountainebleau Resort are being asked about package deals with Heat tickets; and regulars to restaurant Prime 112 are calling to see if they can still get tables, with more celebrities likely to show up in the future. An AP report said that there’s even a food named for him in the “Le-Brat James” bratwurst at the Shake Shack in South Beach.
Meanwhile, the advertising for James in the city of Cleveland (which had been nearly ubiquitous in the downtown area) has come down with incredible haste. The USA Today reports that a 10-story Nike banner featuring James throwing powder in the air has been taken down. Nike says it has no plans for the mural, which hung on the Landmark Office Tower across the street from Quicken Loans Arena.
