Microsoft has officially opened a new studio in London that will focus on entertainment services for the Windows 8 tablet. It will be headed up by production director Lee Schuneman, who led development of Kinect Sports, the Xbox 360 avatars, Fable: The Journey and the Sky TV app while at Rare.

“I’m hugely excited by this new venture,” said Schuneman. “Adding a fourth U.K.-based studio to the incredible roster of talent already in place across Rare, Soho Productions and Lionhead not only increases our in-region studio presence, but will allow Microsoft Studios to explore the many creative and business opportunities that developing new games and entertainment experiences on Windows 8 tablet devices and platforms will afford.”