The viewership of online programming offered through the likes of Netflix and Hulu is on the rise — even more so than conventional cable television.
According to a study by The New York Times, roughly one in three Millennials manages to watch less TV than online videos. 50 percent of those surveyed between the ages of 18 and 34 report that they like watching online video at least once a day.
In general, 34 percent of those surveyed stated that they watch online video as a majority, compared to regular TV. Some turn off TV entirely in favor of online programming, including YouTube videos and other services like the ones mentioned above.
Only 20 percent of Generation Xers and 10 percent of Baby Boomers polled had the same preference as these, but it certainly speaks volumes in terms of how online video services have picked up over the years. One has to wonder how typical TV networks will try to keep up, outside of new kinds of programming, like the recent debut of such programs as The Blacklist and Agents of S.H.I.E.L.D.
Source: Mashable
