Sony Computer Entertainment America has announced their new PlayStation Network Play program. This will allow users to pre-order games and receive a PS3 theme, along with bonus DLC with purchase during the program.

PlayStation Plus subscribers will receive 20 percent off every Play purchase and gamers 18 years and older will receive Payday: The Heist for free if they purchase all four Play titles. The games part of the promotion are Street Fighter III Third Strike Online Edition on August 23, The Baconing August 30, BloodRayne: Betrayal September 6 and Renegade Ops on September 13; Payday: The Heist can be pre-ordered separately starting September 20, 2011.

Source: playstation.com/PSNplay