Digital media specialist Paul Chaney has created a list of what he calls the “Ten Commandments for communicating effectively through social media.” At first glance it comes across as a primer, yet there are gems of advice even for the initiated. One particular piece of advice that social media communication is a mindset essentially sums up why it’s good to reiterate the fundamentals and think of the almost daily horror PR stories popping up of those who, perhaps for one instant in time, misunderstood and misused the medium. Thinking of that, it’s worth considering etching a list like this into physical media and hanging it on high, just as commandments are meant to be.
Check it out at MarketingProfs {link no longer active}.
