Writing for WIRED, Chris Kohler recounts one of his memorable moments from Grand Theft Auto: The Ballad of Gay Tony, where character dialogue touched on the timely topic of bank bailouts. The state of the economy provided fodder for other dialogue in the game. Kohler sees few other attempts by game makers at working topics that have immediate cultural relevance into their storylines. As he puts it, games don t have their South Park yet. He wonders if an enterprising episodic game maker might not realize the potential of creating games with timely intertextuality.
Read more at WIRED.

Timely Intertextuality A Rare Feat For Games
Recommended For You
The Return Of ROI: Why Brands Should Rethink Earned Media Value
With only a fraction of US digital ad budgets devoted to earned media, the ability to…
What Marketers Can Learn From Post Malone’s Earned Media Value Success
For marketers, decoding the true value of social media interactions and PR coverage can be a…
Here Come The Zoomers: 16 To 24-Year-Olds Are Always Connected And Streaming
A recent report by GWI shows that today’s 16 to 24-year-olds are a lot like The…