Vine has joined the leagues of social channels like Instagram and Facebook with their announcement today adding content discovery to the mix. In a blog posted by Vine API Engineer Luis Tandalla, the network is turning it up a notch with your own “personalized channel filled with Vines you won’t want to miss.”
“The world of entertainment on Vine extends far beyond our home feeds. There’s a ton of great content created by accounts you may not follow, and we’re bringing those posts to you.”
The functionality has been rolled out to iOS users today and the company says it will be available for Android users soon. You can navigate the content Vine thinks you’ll like by clicking on the “For You” section at the top of the app.
It doesn’t appear yet that Vine is using this recommended content feature to include branded content, but we did see some recommended content from some publications. Vine continues to be an interesting platform for marketers, but one that is tough to crack with its emphasis on extremely short-form content that loops. Just check out Vine’s top gaming brands.
