Zynga is apparently looking to get $250 million in new funding, which would value the company between $7 billion and $9 billion. In April 2010, Zynga papers filed related to an IPO that valued the company at about $4 billion; this would indicate their value has doubled in less than a year.
The Facebook game maker has racked up a large amount of value by their widespread reach and offering games for free… but with small fees generally allowing players to perform actions more quickly. Taking small amounts of money from 275 million people means that Zynga managed $400 million in profit for 2010.
Source: Wall Street Journal
