You have been recruited by Captain Colter Stevens to enter your Source Code. In the Jake Gyllenhaal action sci-fi thriller Source Code, Stevens wakes up in the body of an unknown man and discovers he is part of a mission to find the bomber of a Chicago commuter train. Part of a government experiment called Source Code , he has 8 minutes to cross over into another man s body and prevent disaster. Part of the official website for the film, you are given a mission to connect via Facebook and enter the Source Code and help Colter out. Each user that connects must complete 5 tasks online to help reveal clues for each task category. Once a task is completed, users receive a unique badge for their progress. Each task requires user specific information, like posting a description of something directly in your line of sight or reveal something overheard in a nearby conversation. To earn a badge, the user is prompted by an audio transmission to inform Captain Stevens via a post to their Facebook wall and reveal further details about their whereabouts (current city, etc.). Progress through the campaign can be tracked back to an individual user profile with a unique URL where new friends can be recruited to join the mission. Play on a smart phone using the Microsoft Tag Reader and scan tags to keep to play anywhere.

Be The Source Code
Recommended For You
Takeaways From Elon Musk’s Live Twitter Q&A
As Twitter boss Elon Musk faces advertiser flight and brewing controversy over his layoff of thousands…
Report: How Gen Z Social Search Changed Product Discovery
As Gen Z increasingly embraces social search to discover new products, marketers are finding new opportunities…
Twitter’s Day Of Reckoning: Why Earned Media Value Matters More Than Ever
As some of the world’s biggest companies—like General Motors and Dyson—halted their advertising campaigns citing concerns…