From beverages to matchmaking, here are some of the top personnel moves over the last week.

Nitro Circus, an action sports entertainment company, expanded its digital presence with a number of hires. Nitro named Lauren Reilly as VP if digital product marketing; Nick Crooks as VP of digital business development and distribution; Remi Guyton as VP of Digital Content and Programming and Charley Daniels as director of content marketing. The team is tasked with accelerating the company’s delivery of original content while driving the growth of its touring, sponsorship and licensing business.

Coca-Cola’s CEO, Muhtar Kent announced that he will be stepping down after nearly a decade at the helm. The soft drink giant’s current president and COO, James Quincey, will succeed him as CEO on May 1, 2017.

Drink giant, Diageo, has promoted David Gates from the global head of Captain Morgan, whisky, rum and tequila businesses to helm the company’s Futures team. However, Gates will still oversee those businesses at an international level.

Drink importer, Royal Cup Coffee & Tea (Royal Cup), announced that Anne Pritz has joined the company as its new CMO. Pritz was formerly the CMO of Sbarro.

Sean Rad is stepping down as CEO of Tinder to become chairman of both it and a newly launched branch of the company called Swipe Ventures. Greg Blatt, CEO and chairman of Match (Tinder’s parent company), is stepping in to fill the role of Tinder CEO.

Foursquare has hired Gayle Fuguitt, former president and CEO of the Advertising Research Foundation, as its chief of customer insights and innovation.

Twitter has acquired Yes Inc., developer of social apps such as Frenzy and WYD. As part of the acquisition, Yes CEO Keith Coleman will become Twitter’s new VP of product.

Pinterest appointed Brian Monahanas its new head of vertical strategy. According to a company statement, Monahanas will be responsible for developing and managing marketing programs to increase awareness, enhance adoption and drive revenue for Pinterest in verticals like CPG, retail, entertainment, auto, tech, telco, financial services, travel and quick-serve restaurants.

The Google-backed AR startup, Magic Leap, hired former Nat Geo Channel CMO, Brenda Freeman. She replaces Brian Wallace, who left as the company’s CMO to join a stealth startup founded by Andy Rubin—the co-creator of Android former SVP of mobile at Google.

Startup marketing tech company, Appboy, has named Bill Magnuson as its CEO, effective January 1. The company’s founding CEO Mark Ghermezian will move to the role of executive chairman.

Frank Cooper announced that he is leaving as BuzzFeed’s chief marketing officer at the end of the year to serve in the same capacity at the asset management firm, BlackRock. Additionally, Laura Henderson is joining BuzzFeed as its SVP of marketing on January 3.

H1Z1 developer, Daybreak, confirmed that Russel Shanks recently stepped down as president of the company “to pursue other interests.” Jim Ham will take over his duties as acting president.

Paradox Interactive will bring Kim Nordström aboard in 2017 to head the company’s innovation and mobile efforts.

Online game publisher, Innogames announced that Funda Yakin has been hired as its new director of media and market development. In this role, Yakin will head the company’s TV marketing strategy and will focus on expanding its direct media partnerships.

Running apparel company Boa Inc. announced that it hired Jeff Fleming to the position of global sales and marketing manager. He is tasked with bringing greater distribution and overall brand presence to the running market.

Brand management company, Iconix Brand Group (ICON) announced that Jamie Cygielman will be joining the company as its executive vice president and chief marketing officer on January 3.

Global Sources, a leading business-to-business media company with a focus on facilitating trade between Asia and the world, has appointed Craig Pepples as its CEO.

General Mills CMO Ann Simonds said that she will be leaving the company at the end of the year. This move is part of a restructuring strategy at the company.

Verizon brought on Erin McPherson, a former exec at Disney’s Maker Studios and Yahoo, as the company’s new head of content strategy, acquisition and programming.

Tom Malleschitz has left the CMO role at Three, a UK telecommunications service, to take up a chief digital officer position.

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