Mozilla will look to launch its own mobile OS based on HTML5, with the first devices carrying the OS released by Alcatel, LG and ZTE this year, followed by Huawei devices. All of the devices will be powered by Qualcomm Snapdragon mobile processors and will target Latin America, Eastern Europe and emerging Asian countries like Malaysia, Pakistan and Bangladesh.

“Firefox OS will break down the walls between apps and the Web because Firefox OS apps are built using Web technologies, like HTML5,” said Mozilla’s senior VP of products, Jay Sullivan. “We expect to see lots of amazing apps people love built for Firefox OS because more developers are already creating for the Web than for any other platform. Firefox OS delivers a rich, delightful and personalized experience for users and people can search for anything that is on their mind to discover relevant apps that can be used instantly, even apps they’ve never installed or used before.”