Helsinki, Finland-based Virtual Air Guitar Company is leveraging the power of YouTube and user interaction to help promote its Kung-Fu Live, a downloadable action title available for PlayStation Network.
The YouTube campaign shows off the latest trailers and off-the-wall tutorial videos and will feature players from around the world “showing off their best, worst, most bizarre, insane, ridiculous, and COMPLETELY crazy fighting styles which could net them kung-fu star status and some rare butt-kicking gear from the independent team at Virtual Air Guitar Company.”
Players can email their YouTube videos to kungfuvideo@virtualairguitar.com to be considered for placement. The first 20 entries will receive exclusive Kung-Fu Live gear, and each week players and viewers will be able to vote for their favorite videos on the site.
“Since our launch this month, we’ve seen a seriously positive response from the fans who each have their own unique way of taking down enemies using every move they can imagine,” said Teemu Maki-Patola, CEO of Virtual Air Guitar Company Ltd. “Seeing people playing, fighting, laughing, and performing some crazy moves is a big part of why we made this game, and now we re offering all of our biggest fans the chance to share the fun they have with their kung-fu prowess with the rest of the world!”
