Electronic Arts revealed today that The Sims Social racked up 4.8 million monthly active users now that it is no longer in beta. It’s first time going fully publice saw 840,000 trying the game out and 3.6 million starting in the week previous to that.
“When we created The Sims Social, it was important for us to incorporate the deep gameplay nuances The Sims Studio has perfected and leverage what Playfish does best- develop compelling, cutting-edge social-gaming experiences,” said John Earner, GM of Playfish’s London Studios. “Our deep knowledge of the Facebook gaming platform enables us to continue to enable dynamic new features, quests and game updates on a regular basis so The Sims Social remains fresh and fun.”
