This week’s executive moves include a new CMO for Loewe, a chief marketing officer for Booster Fuel, Telltale’s marketing director joins Sumo Digital and Petco welcomes a Facebook veteran to the Board of Directors.
Also, The Washington Post promotes from within for CMO, Disney Channels promotes for a chief marketing officer, Intel welcomes a familiar face back to its marketing team, Eaton Vance Distributors appoints a CMO, the NBA’s CMO announces her retirement and Don Smallgoods hires a new marketing and innovation officer.
Loewe Taps R/GA Group Manager For CMO Position
Fashion house Loewe, which includes Louis Vuitton, Moët & Chandon and Sephora, has named Charlie Smith as its new chief marketing officer. Smith joins the team from R/GA, where he served as an account manager where he led accounts for Google, Nike and Hyundai.
As CMO, Smith Smith will lead marketing activity across the brand, spanning all global markets.
Former Microsoft CMO Joins Cryptopia
Raj Wadhera has joined Cryptopia as director of sales and marketing. Prior to this appointment, Wadhera served in a variety of marketing director roles and most notably served three years as chief marketing officer for Microsoft.
Warner Music Group Appoints SVP, Global Digital Marketing
Jess Keeley-Carter has been named senior vice president of global digital marketing for recorded music at Warner Music Group. Keeley-Carter brings a decade of experience to the new role and joins WMG from Facebook, where she handled music label partnerships for the EMEA region. Prior to that, she spent eight years in a number of strategic roles at Universal Music.
Gumtree Appoints Marketing Head
Australian community marketplace Gumtree has named Amanda Behre as head of marketing. Behre most recently served as director of brand marketing and communications at Expedia Australia.
In her new role, Behre will oversee growth efforts and engagement as well as manage all of Gumtree’s communications channels including brand, PR, digital, performance marketing, CRM and trade marketing.
Booster Fuels Names Chief Marketing Officer
Bennett Porter has joined Booster Fuels as the company’s CMO. Porter brings over 20 years of experience to the role, including six years at SurveyMonkey, where she served as senior vice president of marketing communications. Prior to joining SurveyMonkey, Porter spent 12 years at Yahoo! in a variety of marketing leadership roles including VP of marketing, emerging markets.
As Booster’s new CMO, Porter will focus on marketing and brand strategies as Booster continues to expand its customer base and marketing channels and explores both regional and global opportunities.
Sumo Digital Appoints Marketing Director
Video games developer Sumo Digitial has named Richard Iggo to the role of marketing director. Iggo most recently worked for Telltale Games as senior director of marketing before the developer closed its doors. Prior to that, Iggo held marketing roles at SouthPeak Interactive, Gamecock Media Group (now Devolver Digital) and NCSoft.
“It’s been a milestone year for Sumo,” said the studio’s co-founder and COO Paul Porter, “Reaching our 15th anniversary and adding two new studios—and with plans to continue growing, we’re delighted to have Richard and his expertise on board.”
The Washington Post Promotes For Chief Marketing Officer
Miki King has been appointed chief marketing officer of The Washington Post, the publication announced Tuesday. King has been with the company for over two years and most recently served as vice president of marketing. Prior to her time at The Washington Post, King spent five years at POLITICO in a number of senior and executive roles.
Retired Facebook CMO Joins Petco Board of Directors
Gary Briggs, former chief marketing officer at Facebook, has been added to the Petco Board of Directors. Briggs recently retired as Facebook CMO after six years. Prior to his time at the social network, Briggs held various marketing leadership roles at Google, eBay, PayPal, Pepsi and IBM.
Former Church’s Chicken CMO Joins El Pollo Loco
Hector A. Muñoz has joined El Pollo Loco as its newly appointed chief marketing officer. Muñoz brings over 25 years of experience to the role, having served as CMO for Church’s Chicken and Popeye’s Louisiana Kitchen. Prior to those positions, Muñoz spent 11 year at Burger King and worked his way up to a senior marketing position.
“It is a great pleasure to announce the appointment of Hector Muñoz, a talented marketing executive with a proven track record of driving brands and an inspirational role model and leader within the field,” said Bernard Acoca, president and chief executive officer at El Pollo Loco.
Eaton Vance Distributors Appoints Marketing Chief
Elaine Sullivan has been named Chief Marketing Officer of Eaton Vance Distributors, Inc. (EVD). She has been promoted from the role of director of retail marketing.
As CMO, Sullivan will be responsible for global marketing of investment products and services across EVD’s retail and institutional businesses. She will also oversee brand marketing, editorial services and marketing integration.
NBA CMO To Depart At The End Of 2018
Pam El, EVP and CMO of the NBA, has announced her retirement after 35 years. El will continue to serve as an advisor on marketing and branding matters, according to the brand.
Disney Channels Names VP, Engagement Marketing
Disney Channels’ executive director of brand development and integrated planning Kristin Corrigan has been promoted to VP of engagement marketing. In her new role, Corrigan will focus on paid media, social media, events and promotional partnerships, overseeing the teams responsible for campaigns for Disney Channel, Disney Jr. and Disney XD.
Intel Hires Marketing VP
Jon Carvill has been appointed vice president of marketing and technology leadership at Intel. Carvill returns to the brand after approximately five years. He previously held the role of corporate communications director until 2013. While away, he served as director of technology communications at Facebook, SVP of communications for Vevo and senior director of communications for Qualcomm. Carvill also founded his own consultancy firm in San Francisco.
Shiseido Appoints CMO
Shiseido is bolstering its growth in the China region with several hires this week, including a chief marketing officer. Julie Chiang was appointed as CMO of cosmetics brands and personal care brands of China Region. Most recently, Chiang was CEO of Sunnyhills Company. Her experience also includes nearly a decade at L’Oreal Asia.
Ballard Brands Names CMO
Ballard Brands has appointed Leslie Monson as its new executive vice president and chief marketing officer. Monson’s career spans over 17 years and most recently served as the senior marketing manager for New Orleans’ Fair Grounds Race Course and Slots.
In this new role, Monson will be responsible for assisting with overall company profitability, brand strategy and brand equity across all Ballard Brands companies.
TMX Group Appoints Chief Marketing Officer
TMX Group announced that Sanjay Kulkarni has been appointed CMO and head of digital solutions. Kulkarni most recently served as SVP of West digital communications at West Corporation. His career spans more than 18 years in product development, product marketing and commercial strategy
Dairy Farmers Of Wisconsin Promotes For SVP/CMO
Dairy Farmers of Wisconsin has promoted Suzanne Fanning to Senior Vice President and Chief Marketing Officer for Wisconsin Cheese. Fanning is credited with the brand’s first commercial and the creation of the Cheeslandia Ambassador Program.
In her role, Fanning will continue to lead Wisconsin Cheese marketing efforts during a pivotal time of rebranding.
CEO Chad Vincent commented: “Wisconsin’s $45 billion dairy industry is vital to the state and to our Dairy Farmers, and we are fortunate to have Suzanne’s talent, energy, and leadership at the Dairy Farmers of Wisconsin.”
Brazi Bites Co-Founder Becomes CMO
With the hire of its new CEO, Brazi Bites co-founder Junea Rocha has assumed the role of chief marketing officer. Rocha founded the company in 2010 with her husband Cameron MacMullin. Since then, Brazi Bites was ranked Number 81 on the Inc. 5000 annual list of “America’s Fastest-Growing Private Companies.”
Don Smallgoods Appoints Marketing, Innovation Director
George Weston Foods-owned Don Smallgoods has named Nick Hickford as marketing and innovation director. He joins the brand from Bulla Dairy Foods, where he served as general manager of marketing and innovation for four years.
In his new role, Hickford will help usher the once-iconic Australian brand back into the consumer consciousness while driving innovation.
Condé Nast CEOs Depart Amid Brand Restructure
Bob Sauerberg will be stepping down from his role as CEO of Condé Nast US once the brand finds a replacement, according to an internal memo acquired by The Wrap. This change comes as the publisher combines its national and international operations under one flag. He joined the company in 2005 as executive vice president.
“Bob Sauerberg has helped steer Condé Nast through a time of enormous transformation in his distinguished 18-year career at the company,” the memo explained. “We are truly grateful to Bob for all his significant accomplishments, and for his willingness to lead the company through the transition.”
Blue Nile Taps Former Starbucks Exec As CMO
Alexandra Wheeler has joined Blue Nile as chief marketing officer. Wheeler brings over 20 years of brand building experience to the online jewelry retailer, half of which being spent in various marketing leadership roles at Starbucks. Most recently, she was the vice president of global digital marketing and Starbucks Rewards marketing.
Saucony Appoints Chief Marketing Officer
Don Lane has been named chief marketing officer of running shoe brand Saucony. a division of Wolverine. Lane brings over two decades of experience to Saucony and most recently served as SVP of brand and creative for DraftKings. He served in a variety of management roles at global creative agency Arnold Worldwide, where he is credited with building brands like Volkswagen and was a key leader for the “Drivers Wanted” campaign. He also worked with ESPN, Volvo and New Balance.
In his new role as CMO, Lane will be responsible for providing strategic development and execution of Saucony’s global branding initiatives, including brand positioning, direct-to-consumer, advertising, and digital strategies.
“Don is a passionate, seasoned visionary who drives brand growth and excitement through relentless consumer focus and compelling brand storytelling,” said Saucony president Anne Cavassa.
LendingCrowd Names Chief Marketing Officer
Edinburgh p2p lender LendingCrowd has appointed Darren Cairns to the position of CMO. Cairns brings over 20 years of digital and mobile technology marketing experience and most recently served as CMO for Neyber. Throughout his career, Cairns has held a number of senior positions at brands including PlayStation and Yahoo!.
LendingCrowd founder and CEO Stuart Lunn said of the hire: “We are delighted to welcome Darren to our growing team. His experience and expertise will be a valuable asset…”
DIRECTV Marketer Named Warner Media Exec
Brad Bentley, former executive vice president of marketing at DIRECTV and chief marketing officer of AT&T Entertainment Group, has been appointed as general manager and executive vice president of WarnerMedia’s direct-to-consumer (DTC) development.
Bentley brings a wealth of experience to the role, having experience in market strategy, brand development, marketing science, subscription customer lifecycle management and DTC product development. During his time at AT&T, Bentley helped launch DIRECTV Now.
In this new role, Bentley will be responsible for overall product coordination and for delivering the WarnerMedia streaming service to market.
Sonoma County Tourism Appoints Marketing VP
Todd O’Leary has joined Sonoma County Tourism as vice president of marketing and communications. O’Leary was the former vice president of global partnerships and strategic alliances for San Francisco Travel.
In his new role, O’Leary will oversee the organization’s goals of growing Sonoma County’s hospitality economy and raising the profile of the organization among the Sonoma County community.
Editor’s Note: Our weekly careers post is updated daily. This installment will be updated until Wednesday, November 30. Have a new hire tip? We’re looking for senior executive role changes in marketing and media. Let us know at email@example.com.
|Executive Director, Chief Marketing Officer||Lenovo||Chicago, IL|
|Global Head (CMO) of Print Marketing||HP||Palo Alto, CA|
|VP, Digital Marketing||Bed Bath & Beyond Inc.||Union, NJ|
|VP, Brand Marketing||Aéropostale||Lyndhurst, NJ|
|Head of Integrated Marketing, Fire TV||Amazon||Seattle, WA|
|Head of Performance Marketing Strategy||Uber||San Francisco, CA|
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