Trend Set: Mountain Dew Leans Into Drop Culture; L’Oréal Turns To Influencers Over 40
In this week’s trend roundup from Ayzenberg’s Ashley Otah: an example of a brand leveraging a…
Trend Set: Hyper-Personalization Grows On Social
Meeting people where they are—whether through personalized content streams or inclusive design—is the latest brand pivot,…
Throughout the past year, we’ve collected, synthesized and disseminated over 200 trends to help Ayzenberg Group’s…
Trend Set: Analyzing Gen Z’s Spending Habits, Media Consumption
In this week’s roundup from Ayzenberg’s Ashley Otah: how brands can engage Gen Zers and the…
Trend Set: Brands Innovate On Social To Drive Traffic, Sales
This week, Ayzenberg trend-watcher Ashley Otah examines how retailers are looking to social media for inspiration…
Trend Set: Global Brands Center Customer Needs In New Campaigns
Ayzenberg trend-watcher Ashley Otah explores the ways in which some of the world’s biggest brands are…
Trend Set: Brands Go All Out For The World Cup
Ayzenberg trendsetter Ashley Otah examines some of the ways brands are leaning on nostalgia, going global and…
Trend Set: Gaming, Melody Ehsani And YouTube Shorts
Ayzenberg trendsetter Ashley Otah takes a look at new research that shows most of us are…
Trend Set: ESPN Sees Future Sports Programmers In TikTok Creators And More
Ashley Otah, Ayzenberg’s resident trendspotter, outlines a few of the trends from our timelines making the…
Trend Set: Gymshark’s Mission, Inside The Gucci Vault
Ashley Otah, Ayzenberg’s resident trendspotter, digs into what’s trending on our timelines this week. Gymshark Gym.…
Trend Set: Brooklyn Nets Center Community In New Ad With Help From Young Fans
Ashley Otah, Ayzenberg’s resident trendspotter, explores the use of technology in art and for social good…
Trend Set: Disney, McDonald’s Lean On Nostalgia To Drive Innovation, Sales
Ashley Otah, Ayzenberg’s resident trendspotter, examines some of the most significant moves made by giants of…
