This week in marketing leadership moves, Byrider names a new CMO from Advance Auto Parts, Tim Hortons hires Jason Cassidy as head of marketing strategy, Zoom brings on Alex Stamos as an adviser for its new security board and L’Oréal promotes Shelly Chiang to CMO.

Byrider Names New Chief Marketing Officer

Byrider, a buy-here, pay-here dealership franchise company, has picked Walter Scott as their new chief marketing officer.

Scott has an extensive background at Advance Auto Parts where he most recently served as SVP of professional marketing and solutions as well as CMO. In the chief marketing officer role, he led the retail consumer experience and professional marketing for Advance and Carquest brands, according to his LinkedIn.

Jason Cassidy Is Appointed Tim Hortons Head Of Marketing Strategy

According to Strategy, Jason Cassidy is joining the Tim Hortons team as head of marketing strategy and category management. Cassidy will oversee the company’s Canadian strategic development and 12 people across the business’s category management, calendar lead and consumer insight teams.

Previously, Cassidy served as director of marketing for KFC Canada and held a similar leading marketing role at Pizza Hut Canada.

Zoom Hires Former Facebook Security Chief Alex Stamos As Adviser

According to Reuters, Zoom is bringing on former Facebook security chief Alex Stamos as an adviser. Stamos will be a member of Zoom’s new advisory board which aims to tighten the app’s privacy and security measures, for which it has received widespread criticism recently.

The board, which includes executives from Netflix, Uber, VMware and Electronic Arts, will advise Zoom CEO Eric Yuan on privacy issues.

L’Oréal Promotes Shelly Chiang To CMO Role For APAC

Marketing Interactive shares news about Shelly Chiang’s upward movement at L’Oréal Asia Pacific, noting that the 16-year veteran of the personal care brand is taking on the role of chief marketing officer.

Previously digital director for the APAC region, Chiang is replacing Daniel Chan who is vacating the role after three years.

Virgin Fest Appoints Former EDC Marketer As CMO

According to Variety, Virgin Fest has named Steve Levy CMO, making him the sales and marketing lead for the brand’s live event portfolio including Virgin Fest and Kaaboo. Virgin Fest is scheduled for June 6 and 7 at Los Angeles’ Banc of California Stadium + Expositions Park.

Levy was previously head of marketing and digital for the Electric Daisy Carnival since 2017.

Editor’s Note: Our weekly careers post is updated daily. This installment is updated until Friday, April 10. Have a new hire tip? We’re looking for senior executive role changes in marketing and media. Let us know at

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