Windows Phone Passes IPhone In China

According to Microsoft, Windows Phone has already picked up a market share of 7 percent in China, higher than the 6 percent share owned by Apple’s iPhone. The company employs around 2,500 people in its R&D department in China and plans to invest heavily in the country.

“We’ve only just begun,” said Michel van der Bel, Microsoft’s Chief Operating Officer for the Greater China Region.

Still, Microsoft is still far behind Google’s Android, which owns a 69 percent market share in China.

Cource: Cnet

Sims Social Veteran Joins has announced that it has hired Catharina Mallet, who recently left EA’s Sims Social team, to be will be responsible for development of casual games. The European casual/social gaming publisher is the second largest mobile developer in the world, recently surpassing EA.

“We have the leading bubble shooter on Facebook. While there are a fair number of copycats popping up, we’re pleased with the continued audience engagement that we get with Bubble Witch Saga,” said chief marketing officer Alex Dale. “We think that will improve further when we launch the game on mobile.”

Rovio Leads The Way For European Entrepreneurs

While Facebook has made a lot of noise on their IPO, European companies like Spotify, the online music streaming service, and SoundCloud, an audio sharing platform, are also innovating. Rovio is notable as well; as the company has managed to achieve a valuation near $9 billion.

“Now you’ve got European entrepreneurs that have figured out how to build category leaders, not just clones,” said Jason Whitmire, a partner at Earlybird Venture Capital. “That wasn’t happening 10 years ago.”

Rovio is located in Espoo, Finland where Nokia is also located. While Nokia has fallen on hard times and shed thousands of jobs, it offers a ready pool of engineers for Rovio to tap.

“The important thing is that the way people think has changed, especially young people,” said Artturi Tarjanne, general partner at Nexit Ventures in Helsinki. “They used to dream about going to work for Nokia or McKinsey or something like that. Now they are much more willing to take entrepreneurial risk.”

France and Britain have instituted place tax breaks to support venture investment. For Germany, U.S. venture capital commitments to Berlin firms have roughly tripled and there’s been an influx of engineers from Eastern Europe immigration rules in Britain have gotten tougher.

Rovio managed to attract a $42 million investment from a group of firms led by Silicon Valley headliner, Accel Partners. “You might say that the culture is somewhat different,” said Mikael Hed, CEO of Rovio. “But at the end of the day dynamic businesses have the ability to attract venture capital no matter where they’re located.”

Source: New York Times

Disney Epic Mickey 2: The Power Of Two – An Introduction

Take an exclusive behind the scenes look at the making of the Disney Epic Mickey 2: The Power of Two video game. Meet some of the key people behind the creation of the game, and get a deeper understanding into the core gameplay features, mechanics and storyline.


Nike & Sonic — My Time Is Now

Nike has unleashed its new spectacular soccer ad featuring Chicken by Eighties Matchbox B-line Disaster, but there’s something even more spectacular on Nike’s official Youtube channel. Not only can users find out more about certain players, but they can also play a Nike-branded Sonic game focusing on Nike’s “Vapor” soccer shoes!


Tekken Prequel Movie in the Works

According Crystal Sky to CEO Steven Paul, they are looking to do another Tekken movie. The movie will be a prequel to the Tekken movie that was released on video in the U.S. in 2010.

The movie will be helmed by Ong Bak director Prachya Pinkaew. They’re looking to have a theatrical release, and while it will not have notable stars it “will have actors who look like the characters in the video games.”

Source: THR

Elder Scrolls Online Director Welcomes Criticism

The developers of Elder Scrolls Online have had to endure criticism from the devoted fanbase of the single-player games that spawned the franchise. Game director Matt Firor, far from biting back against the criticism, welcomes the feedback.

“Having been in MMOs for a very long time, I know and understand that community very well. And that is a very vocal community – a lot of the time vocal critics of what you’re doing,” said Firor. “But those people who take the time to pick your game apart, and sometimes they tell you things that you didn’t know was wrong with the game – those are the people you want playing your game, because they’re the people most invested in your game, because they care enough about it to complain.”

“The worst situation for a game community to be in is where no one posts on the boards because they don’t care,” he added. “If they post on the boards, they care. Even if they’re not being so polite about it. But that’s a fact of life: you’re an internet game, you’re on the internet, you have an internet community. And the internet community is always very vocal. So what you do is learn from it. You make sure you do the best job to deliver the best game that you can and then you go from there.”

Source: GameInformer

EA Grants Free Origin Hosting For Crowd-Funded Games

Electronic Arts has announced that it will offer free distribution on its Origin platform for any game that has been successfully crowd-funded. EA will grant 90 days of free publishing time to developers that meet the criteria.

“The public support for crowd-funding creative game ideas coming from small developers today is nothing short of phenomenal,” said David DeMartini, senior vice president of Origin at EA. “It’s also incredibly healthy for the gaming industry. Gamers around the world deserve a chance to play every great new game, and by waiving distribution fees on Origin we can help make that a reality for successfully crowd-funded developers.”

“I have had a long relationship with EA and it is great to see them recognize and support the crowd-funded games model,” said Brian Fargo, CEO, inXile Entertainment. “Having Origin waive their distribution fees for 90 days for fan funded games is a major economic bonus for small developers. We look forward to bringing Wasteland 2 to the Origin audience.”

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Borderlands 2 Special Edition Bonanza

Borderlands 2 is launching with two special editions in Deluxe Vault Hunter’s Collector’s Edition and the Ultimate Loot Chest Limited Edition. The first, the Deluxe Vault Hunter’s Collector’s Edition includes a copy of Borderlands 2; authentic Marcus Kincaid bobblehead ; Inside the Vault: The Art & Design of Borderlands 2 hardbound book; collectable sticker set; map of Pandora; digital comic download code; and bonus downloadable in-game digital content for $99.99.

Meanwhile, the Ultimate Loot Chest Limited Edition includes all of those items, plus a collectable scaled replica of the red loot chests found throughout Pandora in Borderlands 2; steelbook case; Creatures of Pandora wide-format ID chart; lithograph postcard set; field notes from Sir Hammerlock; cloth map of Pandora; and a numbered certificate of authenticity for $149.99. Fans who pre-order any edition of the title (including the standard edition) from participating retailers will get access to the ‘Borderlands 2 Premiere Club’, featuring other bonus in-game items.


Trident Ad — Coffee Block

This ad campaign uses some simple imagery on a cup to convey its message from Trident about coffee. No fancy CG or anything like that — just a simple and effective message about breath and stained teeth.

Source: Ads of the World