This week in leadership updates, Amazon hires Ukonwa Ojo as chief marketing officer of Prime Video and Amazon Studios, American Eagle adds chief creative officer to Aerie global brand president Jennifer Foyle’s title, Pinterest names Tyi McCray global head of inclusion and diversity, Shutterfly appoints Craig Rowley as vice president and chief marketing officer and more.
Amazon Hires Ukonwa Ojo As Chief Marketing Officer Of Prime Video, Amazon Studios
Ukonwa Ojo has joined Amazon as CMO for Prime Video and Amazon Studios, according to Deadline.
In her new role, Ojo will lead global brand and originals marketing while reporting to Mike Hopkins, SVP of Prime Video and Amazon Studios.
Prior to Amazon, Ojo was CMO at MAC Cosmetics and Coty, respectively.
American Eagle Adds Chief Creative Officer To Aerie Global Brand President Jennifer Foyle’s Title
Jennifer Foyle has accepted a promotion as American Eagle’s chief creative officer, a title she adds to her existing role of global brand president for Aerie.
Last year, Foyle led to nearly $800 million in revenue.
Pinterest Names Tyi McCray As Global Head Of Inclusion And Diversity
Pinterest has appointed Tyi McCray as its new global head of inclusion and diversity. McCray will report directly to Pinterest co-founder and chief executive officer Ben Silbermann.
Prior to Pinterest, McCray worked as the co-founder and chief executive officer of Equipt, a web and mobile game app that teaches people to interact and build relationships with people of all identities.
Shutterfly Hires Craig Rowley As Senior Vice President And Chief Marketing Officer
Shutterfly has hired Craig Rowley as SVP and CMO. In his new role, Rowley will lead all marketing strategies across Shutterfly’s portfolio of brands, including the Shutterfly namesake, Snapfish, Lifetouch and more.
Most recently, Rowley was global CMO at Groupon. Prior to that, he served as VP of marketing for REI.
Teespring Appoints Les Green As Vice President Of Marketing
Les Green is joining Teespring as the company’s new VP of marketing, WWD reports.
Prior to joining Teespring, Green worked for a decade at Nike in various marketing roles, including marketing director of Nike Africa and global brand director for Nike Sportswear.
As Teespring’s VP of marketing, Green will be tasked with growing the company’s roster of creators and platform partners, which include TikTok, YouTube, Instagram and Twitch.
Citi Promotes Carla Hassan To Chief Marketing Officer
Carla Hassan has accepted a promotion as Citi’s new CMO, according to Adweek. Hassan is replacing Jennifer Breithaupt, who held the role of Citi global consumer CMO.
Prior to being promoted, Hassan served as the bank’s chief brand officer since 2018.
Gannett Announces The Addition Of Mayur Gupta As Chief Marketing And Strategy Officer
Gannett has named Mayur Gupta as the company’s chief marketing and strategy officer, effective today. Gupta replaces Andy Yost, who left the CMO role in January 2020 after nearly 5 years. Gupta will effectively move from acting as a board member for the company to leading marketing.
Gupta previously held the CMO position at Freshly and served as VP of growth and marketing at Spotify. Gannett’s Chairman and CEO, Michael Reed, was quoted in the wire as saying that Gupta’s experience “as a growth and content marketer at big CPGs like Kimberly Clark as well as disruptive start-ups like Spotify and Freshly that have re-shaped their categories” will position him to “transform [Gannett’s] business model and drive purpose-driven growth”