On the official website for Sony Picture’s Colombiana starring Zoe Saldana, the Orchid Hunt game challenges users to find the mark of the orchid flower that left 6 times throughout the site. If the user finds all 6 flowers they will unlock exclusive content. Hint: have you seen the trailer
On the official Facebook page for NHL 12, a Facebook app called “You’re Covered” {link no longer active} has been launched allowing fans to choose a photo (via webcam, upload or Facebook) to be featured on the cover of the game. Begin by choosing your team, console and then uploading a photo. Share with friends, add as a profile pic or print and post in your locker!
Nintendo has launched a new teaser website for Star Fox 3D with the promise of the full site coming soon. Fans can sign up for Nintendo News, view the trailer or pre-order now. A Facebook contest has also been launched {link no longer active} where fans can enter for a chance to win a real-life fighter pilot experience. Enter to win a real-life fighter-pilot experience at Air Combat USA. One lucky fan and their friend will get to experience the thrill and excitement of flying a light attack fighter in air-to-air combat. After a briefing by an Air Combat USA Pilot on Tactical Fighter Maneuvers, the lucky pair will get to engage in lifelike dogfights in the air. Flight experience will be recorded and a post-flight debriefing will occur.
The soon-to-be-released film Shark Night 3D has launched a contest {link no longer active} asking fans if they have what it takes to face off against the deadliest predator alive. Enter to win a trip to dive with the Great Whites by “liking” Shark Night 3D on Facebook and then connecting to Twitter or Facebook and sharing out the official contest page. Final contestants will be chosen on September 2, so take the plunge now!
Use the Social Memories {link no longer active} app to save your Facebook activity, summarized beautifully in one book to look at whenever you want. Analyzed and commemorated in twenty eight elegant pages on luxurious gloss stock to present your memories professionally bound with clarity, infographics show your social highlights and trends.
On the official Facebook page for Disney Universe, a new app called “Character Locker” {link no longer active} has been released that lets fans explore through how they can mix it up in the game. Fans can browse through different character suits and download the corresponding trading card. Each month, a new costume will be released and fans can vote for their favorite. Currently Stitch is in a hefty lead with Mike Wazowski trailing close behind. A brief five question personality test asks fans to reveal more of themselves in order to find out who they might be in the Disney Universe and post their favorite costume to their wall. On the “Interactive” {link no longer active} app, fans can watch news videos and browse through photos in an online gallery and reveal more of the Disney Universe for themselves.
Dead Island has launched a UGC voting contest {link no longer active} on their official Facebook page. Fans can upload a photo of themselves in beach clothes or zombie make-up for a chance to win valuable Dead Island prizes. Once submitted, fans can “like” or “skip” each photo. Each photo can also be shared on Facebook or Twitter. A leaderboard tracks photos that have garnered the most likes over time.
On the official website {link no longer active} or official Facebook page {link no longer active}, fans that “like” the page will help unlock new Deus Ex content in their territory. The more “likes” the more new image, audio and video content that will be revealed. Invite friends to speed up the release schedule and augment the marketing release plans beyond recognition.
A new Facebook connected personality test to coincide with the launch of Age of Empires Online asks players, “How will you rule ” A short, Flash animated quiz will ask the user to decide what type of ancient ruler (Greek or Egyptian) they could be. Fans can jump in and get started or see how their friends did on the quiz. Each question challenges the user to answer either multiple choice questions or make visual choices to decide what kind of ruler they could become. Fans are first asked to choose between a slab of Egyptian marble or a Greek vase to begin their journey and then challenged to describe what they see in the drawing of a man in a cart being carried along by a horse. Is this a warrior eager to spill blood or a missionary eager to pacify the pagans? With each question, fans will become rulers and their vision becomes keener. Screenshots and gameplay capture are populated throughout the quiz to solidify the user’s choices and final choice as a ruler which may help influence their in-game choice once they download and register to play Age of Empires Online. Developed by the Ayzenberg Group, a targeted media campaign and a full cinematic onboarding video are creating new rulers across the globe.
The highly anticipated, long awaited MMO from Carbine Studios, WildStar has launched a new website just in time for Gamescom. Developed by the Ayzenberg Group, the site plays off of the cartoony yet stylish in-game art by using key imagery from the game to relay the game’s style and distinct look. Fans can sign up for beta and explore the worlds, features and current WildStar media. An ongoing developer blog keeps the community in-touch with news as it happens and an online fan kit contains all of the screenshots, wallpapers, icons, concept art, banners and logos needed to create your own WildStar fan site. Sign up now for updates from Facebook, Twitter or YouTube or register for the beta itself.
