Ayzenberg Group Secures Social Media and Mobile Application Team
PASADENA, Calif.- January 19, 2010 -(BUSINESS WIRE)–Ayzenberg Group, a full service advertising agency, continues to expand its capabilities in social media and mobile. An all-new team will be led by new hire Keith Pape, whose title will be Vice President of Mobile, Social & Emerging Media. He will report directly to Ayzenberg Group CEO, Eric Ayzenberg. Pape and his team will bring existing expertise and experience in major emerging media areas including social media marketing and conversation, facebook application and game development, mobile marketing, and application development (including platform expertise in iPhone, Android and RIM).
Pape was most recently Managing Partner at startup social and mobile applications developer, a-p studios. I’m really excited to bring my team to Ayzenberg and see real integration of emerging media and marketing strategies with their incredible creative depth of expertise in video, web and media placement and planning, said Pape. According to Eric Ayzenberg, Bringing Keith and his team on board just made sense, with our own already successful history in reaching Generation Now. Nothing says that more than Social and Mobile today.
Pape brings over 15 years of digital experience to the agency and has worked on both the agency and brand sides with companies such as Sony Pictures, 20th Century Fox, IHOP Restaurants, Del Taco, ABC Television and Cisco Systems.
About Ayzenberg Group
Founded in 1993 by Eric Ayzenberg, the Ayzenberg Group (www.ayzenberg.com) is one of the 10 largest privately held interactive advertising agencies on the West Coast, serving clients in the Gaming, Entertainment, Technology Consumer Products and Non-Profit sectors. Services include strategic leadership, creative, media, and production. We specialize in reaching the most advertising-averse demographic to date the young men and women of Generation Now.
For more information on Ayzenberg Group, please visit www.ayzenberg.com.